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Sign up for free and create content for brands

No matter how many followers you have. Get proposals from 500+ brands in the HICARI app and organise all your collaborations for free with HICARI Workspace.

  • No minimum followers · You always get paid

HICARI · now

New private request

A brand has picked you to film a video. Reply within 72 h.

✓ Video approved · payment on its way

More than 500 brands trust HICARI

  • Continental
  • Orange
  • Iberdrola
  • Evax
  • El Rey León, el musical
  • Flexicar
  • G-SHOCK
  • VTech
  • Maxibon
  • Impress
  • Petroprix
  • OCU
  • TotalEnergies
  • Nivea
  • MasterD

Work with top brands

UGC creators on HICARI

Why create with HICARI

You always get paid

No more collaborations in exchange for a product or service without compensation. At HICARI, 100% of creators get paid, regardless of whether you also receive the physical product.

Improve your level and earn more

When you sign up, you start as a “Standard Creator”. You can level up (and earn much more per video) to Pro or Premium if you meet a set of quality and experience requirements.

You don’t need followers

Brands don’t care about your follower count—they care about your talent in front of the camera. You don’t need followers to know how to create content that sells, connects, and generates income.

Two ways to land collaborations

Let brands find you or pick the campaigns yourself. You can do both at the same time.

  • Private Invitations

    Your profile works for you. Brands are looking for you.

    You don’t just rely on applying to the public panel. When you optimize your profile on HICARI, you get access to our advanced search. Brands can discover you and send you direct collaboration proposals in a 100% private way.

    • Showcase to +500 verified brands.
    • Get notifications for new invitations.
    • Earn based on your HICARI creator level
  • Opportunities Panel

    Your direct shortcut to the best campaigns

    Explore our exclusive Opportunities Panel every day. Choose the products and campaigns that best match your creator style. Apply directly to the brands you’re looking for and start generating income by creating content you love.

New · App for creators

We have an app. Never miss a request.

Get brands’ private requests, new public campaigns and the collaborations that suit you the moment they arrive. Free, as always.

  1. Private requests instantly

    When a brand picks you, you know right away. The first to reply are the ones who film.

  2. New public campaigns

    An alert as soon as a campaign or a collaboration you can apply to opens.

  3. Priority alerts

    Campaigns and news reach the app before any other channel.

  4. Future surprises

    We’re preparing things that will only be in the app. If you have it, you’ll be the first to know.

Same account · Same dashboard · 100% free

and turn on notifications, or you’ll hear too late

9:41

Tuesday, 14 October

  • HICARI · now

    New private request

    A brand has picked you to film a video. Reply within 72 h.

  • HICARI · 2 min ago

    Public campaign open

    Looking for 5 creators. Limited spots.

“HICARI” would like to send you notifications

Alerts about private requests, campaigns and news.

Don’t AllowAllow

Ready in under a minute

  1. Step 01

    Download the app

    Available on the App Store and Google Play.

  2. Step 02

    Sign in with your account

    The same one as always. Not a HICARI creator yet? Sign up for free from the app.

  3. Step 03

    Tap “Allow”

    Accept notifications and you’re done: no request will get past you.

HICARI Workspace · Free

The CRM for creators that manages your brand collaborations

Brands, collaborations, scripts, deliveries, invoices and payments in one app. Including the collaborations you land outside HICARI. No loose notes, no spreadsheets.

goodbye, payments spreadsheet

Collaborations3 active

To collect
€750
Collected this month
€1,280
  • Café Lumen3 autumn reelsDue 24 OctProduction€450
  • Nordia SkinUnboxing and 5 photosProposal sentNegotiation€300
  • Brisa SportUGC video for adsPaid on 2 OctPaid€530
  • Free

    To get organised from day one

    • Collaborations by stage, with price and delivery date
    • Delivery calendar and checklist
    • Scripts with autosave
    • Library to store videos and links
  • PremiumVIP

    For those who live off their collaborations

    • VIP community with early, priority access to campaigns
    • CRM for brands, invoices and payments
    • Income analytics
    • AI to improve your scripts and templates for brands
    See plans

Common questions

What is UGC?

UGC is User-Genetared Content. The term used for content creators who produce videos for brands—and share them on their social media—regardless of how many followers they have. We’re talking about valuable content because it builds trust by being created by real users, helps improve customer understanding, and increases reach. At HICARI, although we use that concept, it’s not always for the creator’s social media; it may be content delivered solely for the brand’s use.

Who can register as a creator?

Anyone over 18 who can create original content can join as a creator. Your follower count doesn’t matter.

What are the 3 types of creators?
  • Standard Creators: no validations or requirements. They offer the most affordable pricing for businesses.
  • Pro Creators: an intermediate option where we ask for prior experience with your portfolio. Requires validation.
  • Premium Creators: elite creators with extensive experience, and the HICARI team reviews and validates their content to give them this label.
Is there any cost to be a creator on the platform?

No. Registering as a creator is completely free.

In fact, it’s the complete opposite—sign up now to start earning money!

What is HICARI Workspace?

It’s HICARI’s workspace for creators, on the web and in the app. With the Free plan you organise your collaborations (including those you land outside HICARI), scripts, delivery calendar, checklist and library. Premium adds the CRM for brands, invoices and payments, income analytics, AI for your scripts and the VIP community.

Do I have to upload the content on my social media, or is it for the brand?

The content is delivered to the brand.

Although it’s possible that, in the brief, the brand indicates that you should upload it to your social media. To do that, log in to the platform and enable the social media channels where you agree to post: Instagram, TikTok, or both. You’ll get an extra payment for posting on your social media.

Read the brief carefully to make sure you understand the instructions before accepting it, whether it’s a private request or you sign up for a public request.

Will they pay me or send free products?

At HICARI, all creators get paid. All of them. No more free collaborations from companies. The minimum price we require from businesses starts at €70 (register to see how much you’d earn) per piece of content if you’re a Standard creator.

If the company needs it, they can send you the product (free) to create the content and even ask you to visit their business to try their product/service. This is regardless of your payment, which is 100% guaranteed.

Does the content have a usage limit, or is it unlimited?

The brand will specify how the content can be used. This content has unlimited usage organically and for one (1) year in Paid Media. Creators can set their own rates for private requests. 

When and how do I receive my payments?

Payments are processed once a month. You can withdraw your balance via PayPal, bank transfer, or other methods available depending on your country.

Sign up and start earning money creating content

Earn money by creating content for brands. No matter how many followers you have. Get started now!

With a single account

  • Get private requests and campaigns in the app
  • Manage all your collaborations for free with Workspace
  • Always get paid, no minimum followers

see you inside