Stop the Scroll in 3 seconds
Apply visual and audio hooks created by digital natives. Request multiple hooks or CTAs to run A/B tests and the formats and specifications you need for your campaigns.
100% Free · Pay per video
The Meta and TikTok algorithm rewards organic content. Feed your campaigns with native creatives designed specifically to capture attention in the first 3 seconds and boost your CTR.
Drastically reduce your production costs. Get high-performing creatives optimized to lower your CPA and improve the profitability of your ads.
Manage dozens of creatives and profiles from a single place. Choose the ideal creators, send the briefs, and receive videos ready to launch on Meta or TikTok Ads.
Forget the paperwork. We handle contracts, image rights assignments, and payments so you can focus solely on scaling your advertising campaigns.
Your customers no longer want to see studio ads. They want to see real people using real products. That’s how UGC multiplies your ROAS.
Apply visual and audio hooks created by digital natives. Request multiple hooks or CTAs to run A/B tests and the formats and specifications you need for your campaigns.
Don’t let your creatives die. With HICARI, you can test dozens of variations (A/B testing of creators and scripts) to refresh your ads before conversions start dropping.
The content feels like a friend’s recommendation, not an aggressive brand sales pitch. This lowers the user’s trust barrier, driving clicks and reducing your costs.
Aaron
30 years old, Madrid
Amaya
21 years old, Seville
Paula
23 years old, Madrid
Mireia
29 years old, Barcelona
Nacho
29 years old, Madrid
Clara
35 years old, Zaragoza
Daniel
38 years old, Madrid
Anna
30 years old, Seville
Alba
23 years old, Barcelona
Alex
42 years old, Madrid
Ana
28 years old, Ferrol
Esther
28 years old, Ciudad Real
Stop searching for creators, dealing with spreadsheets, messy Drive folders, and emails. Manage your content requests and campaigns in one place.
UGC Ads is what’s known as running paid media campaigns on TikTok, Meta, and Google Adwords using videos made by content creators, meaning UGC ads.
These videos are made by real people explaining the offer, speaking to the camera, and with editing and communication know-how. Videos that connect much better than a simple image with the offer. They perform better in terms of reach, engagement, and conversions. In other words, they sell much more—and better.
It depends on the advertising platforms you use for your campaigns. At HICARI, you can request videos for TikTok Ads, Facebook Ads, Instagram Ads, and even horizontal videos for YouTube or Google Adwords with display or remarketing.
Brands follow two complementary strategies:
Yes. You’ll receive applications, and you can review portfolios before selecting who will create your content. If you prefer, you can do the briefing privately and invite the creator you want to make the content. Then you’ll get a FREE content review.
No. At HICARI, we work with real content creators, with their accents, strengths, weaknesses, and the way they communicate, express themselves, and edit. We work with what they convey and what builds trust.
The price varies depending on the number of videos you book. But you can find prices starting from €60 per video. Remember that at HICARI there are no subscriptions or long-term commitments. Register on the platform to see the prices.
99%, yes. Especially if you’re coming from running ads with promotional images or with videos featuring content from stock image libraries. UGC Ads work. They connect and deliver the message much better, so the conversion rate is much higher.
More and more brands use this format, which allows you to promote a UGC video directly from the creator’s profile, making the ad feel more natural (since it isn’t posted from the brand’s account).
At HICARI, hundreds of brands use this format with different options, and you can manage it directly through the platform; publish on the creator’s social networks:
If you have questions or need help with management, we’ll help you. Get in touch!
