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The 20 best Spanish-language marketing, ecommerce and digital marketing podcasts

In short

  • Discover a selection of Spanish-language podcasts about marketing, ecommerce, SEO, social media, AI and entrepreneurship.
  • TODO ES CONTENIDO, HICARI's podcast, is now available on Spotify, Apple Podcasts, Amazon and iVoox.
  • The list brings together options featuring interviews, advice, humor, customer experiences and digital marketing strategies.

All marketers and entrepreneurs need a marketing podcast… well, MANY marketing podcasts in our day, because we devour them, consuming episodes like hotcakes.

Spoiler: that’s why TODO ES CONTENIDO, HICARI’s marketing podcast, was born.

🎧 Listen to the TODO ES CONTENIDO podcast on your favorite platform

The “TODO ES CONTENIDO” marketing podcast is now available on the main channels. Discover more on the official page 👉 TODO ES CONTENIDO Podcast .

Spotify Apple Podcasts Amazon iVoox

Now, here is the definitive list of the very best.

And yes, I’ve listened to them ALL, this list isn’t recycled from another post or based on AI suggestions—it’s my honest opinion:

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The best marketing podcasts

  1. Paradisers – The podcast from the Marketing Paradise agency, hosted by its CEO Jorge García, featuring top industry professionals who share their experience. The agency team also discusses tips and client experiences. (listen to Paradisers)
  2. Marketing4eCommerce Podcast – Hosted by Rubén Bastón, this podcast discusses digital marketing applied to e-commerce, with interviews with leading industry professionals and many founders. (listen to Marketing4eCommerce)
  3. El podcast SEO by LMV – One of the most entertaining and dynamic podcasts, hosted by Luis Villanueva, renowned SEO expert and founder of Webpositer. It is heavily focused on SEO. (listen to LMV)
  4. Marketing Online – Joan Boluda offers clear advice on digital marketing, entrepreneurship and even reading… after all, there are more than 3,000 episodes. (listen to Marketing Online)
  5. Marketing sin Filtro – Daniela Goicochea and Marjori Haddad speak openly about marketing. Besides learning about marketing, this podcast has a great vibe between the two hosts—you can tell they have excellent chemistry. (listen to Marketing sin filtro)
  6. Campamento Web – SEO, optimization and plenty of AI with the great Emilio García. (listen to Campamento web)
  7. Growth y negocios – Product Hackers, one of Spain’s leading growth consultancies, discusses strategies and initiatives, holds debates and interviews leading figures from brands and the worlds of growth, conversion and traffic acquisition. (watch Growth y negocios)
  8. TODO ES CONTENIDO – We are humble and place ourselves somewhere in the middle, since we have not been doing this for as long as others who have been giving it their all for years. We are now in the top 50 marketing podcasts according to Ivoox itself, among other achievements.
  9. Influ-Realismo Mágico – Lorena Macías, an influencer who uses satire to unravel the influencer world, has launched this highly humorous critique of the industry. (listen to Influ-Realismo Mágico)
  10. IA & Marketing Digital para Negocios – Juan Merodio focuses on funnels, leads and sales, and now on automation and AI. (listen to IA & Marketing digital)
  11. Vende Más con Vilma – Vilma Núñez, one of the leading voices in marketing and social media since all this was still just open land, shares digital sales strategies and acquisition channels. (listen to Vende Más con Vilma)
  12. Estrategias de Marketing – Marcos de la Vega discusses and shares his views on companies and brands, and how they use marketing to sell, attract and build loyalty. (listen to Estrategias de Marketing)
  13. The BIG – The great Romuald Fond, one of the leading Spanish-speaking marketing educators, talks extensively about SEO, as well as business and digital marketing in general. (listen to The BIG)
  14. SEO desde cero – Alex Serrano hosts this podcast, which is highly focused on SEO but offers a different, straight-talking perspective. (listen to SEO desde cero)
  15. Notas de Marketing – Iván Blanco shares daily insights into the influencer world and businesses. (Notas de Marketing)
  16. Yinyang Podcast – SEO interviews focused on local SEO. (listen to Yingyang)
  17. Caviar Online – Humor and digital marketing news. (listen to Caviar Online)
  18. Historias de Startups – Itnig’s podcast featuring entrepreneurs’ stories, as well as interviews with marketing strategy leaders at companies. (listen to Historias de Startups)
  19. El Podcast de Instagram Borja Girón – He has this podcast, as well as another about Artificial Intelligence and even another covering marketing news… (listen to all his podcasts)
  20. On Topic – Vero Ruiz del Vizo on social media, customer service and ads. (listen to On Topic)
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About the author

Miguel Palau

CMO / Cofounder HICARI

Writes about UGC, social media content and Paid Media, drawing on the projects we run every day at HICARI.

Frequently asked questions

Where can I listen to TODO ES CONTENIDO?

TODO ES CONTENIDO is available on the main platforms, and you can listen to it on Spotify, Apple Podcasts, Amazon and iVoox. You can also discover more on its official website.

Which podcasts focus on SEO?

SEO by LMV, Campamento Web, The BIG and SEO desde cero are particularly focused on SEO. Yinyang Podcast features SEO interviews focused on local SEO.

Which podcasts cover ecommerce and business?

Marketing4eCommerce Podcast discusses digital marketing applied to ecommerce. Growth y negocios covers strategies, conversion and traffic acquisition, while Historias de Startups shares entrepreneurs' stories.

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