More than 300 brands trust HICARI

Social media

Create monthly organic content that adds value, with real people. Stop wasting time with Canva content, stock video libraries, or images, and integrate UGC content into your monthly social media strategy.

Create monthly content with UGC from:

• Entertainment in your industry
• Educational
• Informative
• Humor
• Reviews / How-To

Paid Media

Improve the results of your paid campaigns on Meta, TikTok Ads, Google… Create creatives with videos and move away from static images, boring corporate videos. Improve your KPIs:

• Increase engagement with your ads on Social.
• Improve the CTR
• Increase conversion (leads, sales)
• Improve the ROAS

Ecommerce | Web | SEO

Make videos for your e-commerce or website (services, SaaS…) to show the product/service, include testimonials, How-To, demos, or inspirational content, and improve metrics such as:

• Bounce rate: reduce bounce rate when users watch videos and build trust.
• Conversion Rate: convert better when the product is explained out loud and builds trust.
• SEO: improve On-Page SEO by adding value to the page and increasing time on site

Entertainment

Inspirational, funny, educational content, or humor for your brand. This content is very useful to include in your monthly social media strategies, and when woven in well, as paid media to make the ads feel more natural.

Reviews

Talk naturally about your brand, service, product, or campaign, speaking to the camera and sharing your experience. With an initial hook that serves as the hook in the first 3 seconds to grab the user’s attention on social media, the web, or in an ad. 

Testimonial

Reviews created for your brand talking about your services or products. These are ideal videos for generating content that serves as social proof of trust, and they’re useful for use on social media, paid, or even on your website (service landing pages, PDPs).

Campaigns

Launches of offers, discounts, or monthly campaigns, or major campaigns (Black Friday, Christmas…). Create video content for organic, web, and paid. Make a series of content pieces to cover the launch with the same or different UGC creators.

How-To

Guides or demos of how a service or product works, whether digital or physical. This content made by real people works much better and feels more personal when you see the creator’s face, and it also makes it easier to use—explaining the benefits.