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GEO Agency: Put your brand in the answers ChatGPT and Gemini

Appear as recommended by the LLMs. We rely on UGC videos and YouTube so that Artificial Intelligences recommend your product as social proof.

Your brand, recommended

AI assistant

Which brand would you recommend for running shoes?

Many people recommend Your brand. Reviews and videos from real users highlight its value for money and how easy it is to use.

Sources

  • YouTube video
  • UGC review
  • Official website
  • Ecommerce
  • Services
  • Education

this is where we want you to appear

More than 500 brands trust HICARI

  • Continental
  • Orange
  • Iberdrola
  • Evax
  • El Rey León, el musical
  • Flexicar
  • G-SHOCK
  • VTech
  • Maxibon
  • Impress
  • Petroprix
  • OCU
  • TotalEnergies
  • Nivea
  • MasterD

Official Guidelines for Google Search

Google says it: without UGC and video, you’re invisible to AI

In the latest update on Generative Search (SGE and Gemini), Google has publicly confirmed that to stand out in its AI responses, brands must focus on three non-negotiable factors.

  1. Website

    A technically and structurally exceptional page, optimized for crawlers and humans.

  2. Video on YouTube

    The ultimate multimodal format. YouTube is the primary source of citations that AI uses to provide context.

  3. UGC & Influencers

    Strengthen your brand’s institutional messaging by using authorities, creators, and user-generated content.

    "Don’t forget UGC and influencers. Video equals trust and context"

    — Official documentation for Google GEO Spain View Google documentation

Done-for-You Service

Our methodology to be recommended in the LLMs

4 steps, zero fluff

  1. AI Prompt Research

    We move past the classic Keywords. We thoroughly research what your ideal customer asks Gemini and ChatGPT about your industry, so we can structure the content around those real questions.

  2. Strategic UGC Production

    We select validated creators to record reviews, tutorials, and real demonstrations of your product. 100% human content designed to inject "Experience" (E-E-A-T) into the algorithm.

  3. YouTube GEO Optimization

    We edit, upload, and optimize the videos on YouTube (Google’s native ecosystem). We apply transcripts, tags, and timestamps so the AI understands every second of the video.

  4. Authority with Influencers

    We complete the loop by pairing UGC with authority creators and influencers from your niche. This double validation shows the AIs that your brand isn’t just real—it’s the option recommended by experts.

+300 Brands trust HICARI

Real examples of videos created in HICARI for GEO strategies and social media.

Cases of success

See all cases
  • +100%Average views per video

    Maxibon

  • 62%Lower CPA vs. previous creatives

    MasterD Davante

  • 2.3xIncrease in reach and brand visibility on social media

    Flexicar

Human support · Meet HICARI

Why HICARI

HICARI is a UGC platform, a content agency, networks, and influs. We’re SEO experts and we understand LLMs (GEO)—that’s why we’re the perfect partner to ensure your brand is mentioned continuously whenever your category is discussed.

That’s why we built HICARI: the transparent and secure ecosystem we ourselves needed as marketing professionals.

  • We know marketing

    We’re not just software. We provide strategic support to help you stay visible and sell more.

  • Hundreds of ready creators

    Direct access to an active pool of creators. Use our advanced filter to find creators that match your needs.

  • Legal peace of mind

    Automated rights-to-use assignment and centralized invoicing in one place.

  • The HICARI team

    Developed with ❤️ in Spain

People, not bots

UGC for brands

Frequently asked questions about GEO

What is GEO?

GEO (Generative Engine Optimization) is the work that gets your brand mentioned and recommended in the answers of AI assistants such as ChatGPT, Gemini or Google’s AI overviews.

How is it different from SEO?

SEO works to get your website into Google’s list of results. GEO works to get the AI to cite you when it answers: that’s why, besides your website, reviews, YouTube videos and content from real people talking about your brand count too.

Why video and UGC for GEO?

Google has explained that its AI answers rely on authority signals such as YouTube and content from real users. UGC videos (reviews, tutorials and demos) give the AI experience and context about your product.

Do I need a YouTube channel?

It’s recommended, because YouTube is the video source Google uses most. If you don’t have one, we help you set it up: we edit, upload and optimise the videos with transcripts, tags and timestamps.

How do you know whether AI recommends my brand?

We start by researching what your customers ask ChatGPT and Gemini about your industry and checking which brands appear in their answers. From there, the content is built around those questions.

How much does the GEO Agency service cost?

It depends on your industry, the number of videos and the creators and influencers you need. Tell us about your case and we’ll prepare a tailored proposal.

What is HICARI, in a nutshell?

HICARI is a UGC platform for companies looking to create custom videos with real people. Real videos that connect, that sell. Because not every company has the time or high budgets to create content.

Is this for my company?.

  • Do you want to create custom videos for your social media?
  • Do you need custom videos for your paid campaigns and social media ads?
  • Do you want videos for your website or service or product landing pages?
  • Do you lack time, a lot of money, or the know-how?
  • Do you not want to make things complicated and prefer to pay only for the content you need?
  • Would you like to improve the visibility of your brand or campaigns?

Start selling now with videos that make an impact and communicate. Stop making expensive videos, stop paying thousands of euros to produce a video, when for muuuuch less than you imagine you’ll have videos. And best of all: the more videos you have, the cheaper it gets.

Not sure where to start?

 

If you don’t know how to get the most out of UGC, if this is about posting on content creators’ profiles, receiving videos… get in touch with us and let’s talk. We’ll explain the platform, advise you, and even provide you with a one-week content plan, with a completely free prior analysis.

What does each video include?
  • Production and filming by a selected/validated creator.
  • Basic editing, professional editing, or raw video (depending on the brief specifications).
  • Approximately 15 seconds of video. It can be extended up to 30 or 60 seconds.
  • Usage rights for organic and commercial content*
  • One free round of changes.
Do I need a product or services to make videos?

You decide! HICARI adapts to your business and needs.

With HICARI, you can manage the product shipment or coordinate for the creator to visit a physical location of your business to film the content.

If you don’t have a physical product or service, or if you prefer a more spontaneous and natural video, the creator can film content without needing to have a physical product or be physically at your business— from their home, the street, or anywhere else. You choose!

Can I choose the creator?

Of course! At HICARI, you have 2 options when it comes to content requests where the brand receives the content:

  1. Select the creator privately that you like most based on their profile, portfolio, and previous work. You’ll send the creator a private brief.
  2. Post a content request and receive applications from creators. You’ll choose the creator that fits you best.
Which countries have UGC creators?

On the HICARI platform, you’ll find thousands of UGC creators across all cities, provinces, and countries around the world, although mainly the UGC creators are based in Spain and across all Latin American countries such as Colombia, Mexico, Argentina, Chile, Peru, but also other countries like the United States, Portugal, or Italy, among others.

What if I don’t like the video?

You get one free round of changes if the content doesn’t match the brief. If the video clearly doesn’t comply with what was agreed, HICARI will review the case and deliver a new video at no additional cost.

What usage rights do I have?

All creators assign the usage and image rights of their content: you can use it with no time limit on your organic channels and for 1 year in paid campaigns, extendable. You can read more here: terms and conditions.

Can I use the videos for paid campaigns?

Absolutely! For the paid channels you consider appropriate as part of your brand strategy and of UGC Ads, such as TikTok Ads, Meta Ads Display on Google, among other options.

It’s one of the most common uses by brands and companies that buy custom videos on the HICARI platform. Plus, you don’t have to worry about anything—everything is signed in the contract that creators agree to.

How do UGC campaigns work?

UGC campaigns are the best way to improve your brand, product, or campaign visibility and performance. These are campaigns where multiple creators will publish videos they make on their own profiles, and the brand can add Paid to amplify the content and be able to target it. 

On HICARI, you can do it through the platform in under 5 minutes, or we can manage it for you as needed.

And how much does this cost?
  • UGC content for your brand: You choose whether you want 1 single video or a specific content pack. The larger the pack, the greater the savings per video, and you can get free videos. From €70, you can have 1 custom video edited and with commercial usage rights. If you top up with packs higher than that, the cost per video will be even lower since you’ll receive extra free credit. Register to see all plans and prices.
  • UGC campaigns: you can publish on each creator’s social networks from €50, with a minimum of 5 creators.

Shall we talk about your visibility in AI?

We’ll show you where your brand appears today in ChatGPT and Gemini and what content you need to get recommended.

Try it

Ask ChatGPT or Gemini about your category.

Does it name you or your competitors? If you’re not there, we know where to start.

we’ll be waiting for your result

30% off your first UGC video and your top-up Free sign-up · No subscription · From €70/video Get my 30% off