Same industry
Snacks el Valle
Food & Beverage
Content for social media and UGC Ads for Snacks el Valle
- Food & Beverage
- UGC campaigns
UGC campaign with Recondo, a Brioche Pasquier Spain brand
Recondo, under its new ‘Perfect aperitif’ campaign, launched a UGC campaign to promote its products and prepare the ideal snack. The campaign involved 25 UGC creators who posted on their social media, while the brand published collaboratively, also filling its profile with natural, dynamic content.
Published on
real campaign videos
ClientSuccess: Recondo [Pasquier]
+25 creators
Recondo in numbers
- +25 UGC Creators
The Recondo challenge — the HICARI solution
The challenge
Recondo, working with its usual social media agency, asked us for help launching a large-scale campaign to raise awareness of its products under the concept of ‘Perfect aperitif’. A campaign at scale that required centralising and streamlining the entire process: creator sourcing, content management, production and publishing.
The problem
The difficulty was completing the entire process quickly, smoothly and cost-effectively: finding creators, rates, contracts, scripts, content, product shipments, revisions, publications… Arggg! Luckily, HICARI was there to take care of it all.
The solution
The agency and brand only had to approve everything: creators, scripts and videos. HICARI took care of the rest—the less glamorous parts.
Case study details
- Client
- Recondo
- Industry
- Food & Beverage
- Service
- UGC campaigns
- Channels
- Creators
- 25 UGC creators
RESULTS:
- Instagram collaborative videos
- Increased organic reach
- New campaign promotion
More success stories
Other UGC videos made at HICARI
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