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HICARI vs Influee: price per video, usage rights and revisions

In short

  • Influee charges a monthly subscription (from 229 $) plus each creator’s fee; HICARI has no subscription and charges per video, from 70 €.
  • For usage rights, Influee grants a perpetual licence for digital content; HICARI offers unlimited organic use and, for ads, 1 year with a public brief or 3 months or 1 year with an invited creator, extendable.
  • Influee includes unlimited revisions within the brief; HICARI includes one full revision and the necessary minor changes.
In this article

This article was written by HICARI, one of the platforms being compared. Data on the other companies comes from their own public pages, consulted on November 8, 2026, and when a piece of data is not published, we indicate it.

The main difference between HICARI and Influee is how you pay. With Influee, you pay a monthly subscription starting at 229$ per month, plus each creator’s fee. With HICARI, the platform is free, with no subscription or commitment, and you pay only per video, starting at 70€. Below is the complete, data-by-data comparison.

HICARI vs Influee: comparison table

PlatformStarting pricePayment modelUsage rightsIncluded revisionsMarketsCreators
HICARIFrom 70€ per video (Standard creator, 15 s); Pro 105€, Premium 140€Pay per video or credit packs. Free platform, with no subscription or commitmentUnlimited organic use with no end date. Ads: 1 year with a public brief; 3 months or 1 year with an invited creator (private brief), extendableOne full revision and the necessary minor changesSpain, Latin America, Portugal, Italy, France, Germany, UK and the United StatesMore than 5,000 registered
Influee229$/month (Starter plan, 10 collaborations) plus each creator’s feeMonthly subscription + creator fee + 10% commission on that feeNon-exclusive, worldwide and perpetual licence for content delivered to the brand; excludes print and outdoor advertisingUnlimited revisions within the original briefCreators from more than 30 countriesMore than 180,000
HICARI vs Influee (consulted on November 8, 2026)

HICARI data: HICARI pricing and platform data. Data for each company: its public pages, consulted on November 8, 2026 (Influee). “Not published” means that the company does not publish that data on its website; we have not estimated it.

The most common questions when comparing HICARI and Influee

How much does each video cost?

HICARI: each video has a fixed price based on the creator’s level and the duration: from 70€ with a Standard creator and 15 s, 105€ with a Pro creator and 140€ with a Premium creator. A 30, 60 or 90 s video adds 20, 40 or 60 €. There is no subscription: if you do not request videos, you pay nothing. With credit packs (Growth 399 €, Performance 756 € and Scale 1.800 €), you receive extra credit.

Influee: does not publish a fixed price per video; each creator sets their fee and the platform adds a 10% commission. Its homepage advertises UGC videos “from 84$”, and a subscription is required to use the marketplace: Starter (229$/month, 10 collaborations), Basic (529$/month, 25) or Pro (999$/month, 50).

How long do the usage rights last?

HICARI: unlimited organic use with no end date. For ads, 1 year with a public brief, or 3 months or 1 year with an invited creator (private brief), extendable, depending on what you choose when ordering.

Influee: its terms grant the brand a non-exclusive, worldwide and perpetual licence for the content from content collaborations, excluding print and outdoor advertising. For collaborations published by the creator on their profile, the brand only receives rights if it requests them in the brief.

How many revisions are included?

HICARI: one full revision and the necessary minor changes for each video.

Influee: unlimited revisions, provided they comply with the original brief.

How many creators can I work with?

HICARI: more than 5,500 creators registered in Spain, Latin America, Portugal, Italy, France, Germany, the UK and the United States, among other countries, with the website and creators available in six languages.

Influee: more than 180,000 UGC creators from over 30 countries.

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When is each one a good fit?

  • Influee may be a good fit if you plan to run hundreds of collaborations each month, especially with English-speaking creators, and a subscription with included collaborations works for you.
  • HICARI is a good fit if you prefer to pay only for the videos you request, with a fixed price and no subscription, and if you are looking for creators in Spain, Latin America or the other European markets where it operates.

If you want to see the process step by step, here is how the UGC platform works and all HICARI pricing. And if you are comparing more options, see our list of Influee alternatives.

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About the author

Miguel Palau

Co-founder and CMO of HICARI

More than 10 years of experience in digital marketing consultancies and marketing agencies, and leading marketing strategies at multinationals. Expert in SEO, UX, CRO and social media.

Frequently asked questions

Does HICARI have a subscription like Influee?

No. On HICARI, the platform is free, with no fee or long-term commitment: you pay per video or top up a credit pack and use it whenever you want.

How much does a UGC video cost on HICARI?

From €70 with a Standard creator and 15 s. A Pro creator costs €105 and a Premium creator €140. All prices are listed in HICARI pricing.

What usage rights do HICARI videos include?

Unlimited organic use with no end date. For ads, 1 year with a public brief, or 3 months or 1 year with an invited creator (private brief), extendable.

Where does Influee’s data come from?

From its public pricing, terms and home pages, consulted on November 8, 2026. If Influee changes its terms, we will update the comparison.

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