Cookie settings

Choose which cookies you accept. You can change it at any time from «Cookie settings» at the bottom of every page. Cookie policy

Cookie categories

They keep your cookie choice and what you close on the site, such as the discount bar. Always on.

Google Analytics 4 measures page views and form submissions to improve the site (_ga and _ga_* cookies, 13 months).

We remember which campaign or ad brought you here (UTM parameters and click ids) to attribute your sign-up, and Google may use it to measure its ads.

UGC video platform

Video creation for casino and betting companies

Casinos, betting and slots: real creators showcase your platform, games and user experience with UGC content ready for your website, social media or campaigns.

  • From €70/video
  • Paid usage rights included

Video approved

responsible gaming

We work with brands that understand the value of UGC videos

  • Continental
  • Orange
  • Iberdrola
  • Evax
  • El Rey León, el musical
  • Flexicar
  • G-SHOCK
  • VTech
  • Maxibon
  • Impress
  • Petroprix
  • OCU
  • TotalEnergies
  • Nivea
  • MasterD

WEBSITE, SOCIAL MEDIA and PAID MEDIA

Put a face to your business — build trust and improve conversion

The casino, betting and slot industry can be controversial, so it is essential to work with real content creators—people who put a face to your business. Investing in social media, creating ads or featuring real people on your website through videos (rather than stock images) helps build trust with your customers and across the industry in general. 

This is achieved with UGC videos. UGC videos are the best way to convey that trust through videos recorded by real people, ideal for paid campaigns, social media or even websites.

  • Casinos
  • Betting
  • Slots
  • Online casinos
  • Land-based casinos
  • Gaming platforms
  • How-to
  • Increase your conversion rate
  • Explain benefits
  • Build trust

you choose who records it

Videos that sell

Platform for ordering videos for casinos, betting and slots businesses — bespoke UGC videos

Order bespoke videos from UGC creators for your casino or betting business’s website, social media or paid campaigns .

Platform for purchasing videos for casinos or betting companies

  • From €70/video
  • Free videos with plans
  • +5,000 creators
  • Usage rights

Videos made with HICARI

  • this is how the platform works

    TutorialYouTube

Sign up for free and buy videos from €70 for your casino and betting business

Choose from more than 5,000 available creators who match your target audience by demographic profile, upload your brief and receive content ready to download and use across your organic and paid channels.

  1. Choose the creator

    Filter by age, country, interests or style and choose who records your video.

  2. Specify the details

    Tell them in the brief what you want to show, the tone and where you will use it.

  3. Receive it ready to use

    The edited video arrives in your dashboard for approval or revision requests.

  • With plans

    Get free videos

    When you top up the balance of a video pack, you receive extra credit for free video purchases.

  • No followers required

    It’s not influencer marketing, it’s UGC

    Start working with UGC creators to make videos that connect with and inspire your audience.

Make videos for your business— Frequently asked questions

Can I use HICARI to create videos if my business is a casino or betting service?

Yes. HICARI can work with licensed casino brands (online or land-based, in Spain and abroad) to produce UGC content that builds trust, showcases products, demonstrates games, features testimonials, and more. The key is to always comply with current legislation and advertising requirements in the relevant country.

What types of UGC content are suitable for casinos?
      • UGC Ads
      • Game interface demonstrations (gameplay), without encouraging irresponsible gambling.
      • User testimonials filmed in live casinos (in compliance with privacy regulations).
      • Usage tutorials, playing guides and responsible advice.
      • Promotional videos, offer ads, new games or special events.
      • Social content that connects emotionally (enhancing the experience, community, etc.), always respecting responsible gaming messages.
What legal limitations should I consider when creating casino videos?
  • Only operators with a legal license in the relevant jurisdiction may advertise.
  • Advertising to under-18s is prohibited; age-verification mechanisms must be used.
  • Mandatory responsible gaming messages (“play responsibly”, etc.).
  • Permitted advertising times and media: for example, in Spain, restrictions apply to audiovisual media between 1:00 a.m. and 5:00 a.m., with specific regulations for social media and video platforms.
  • Avoid misleading promises of guaranteed winnings or presentations that could mislead users.
How much does it cost to make a video?

The price varies depending on factors such as duration and the type of creator, as well as the plan purchased (the larger the plan, the lower the cost per video).

Videos are available from €70, but you can get cheaper videos by purchasing larger video plans.

How is regulatory compliance ensured in the videos?
  • Creators can work with materials approved and provided by the company (terms, official data and disclaimers).
  • HICARI allows 1 free revision to ensure that the content complies with current regulations (transparency, disclaimers and risk warnings).
  • Creators contractually agree to the transfer of usage rights for the delivered content.

Order your first UGC video for your casino

Sign up for free, choose your creator and receive your first video ready to use. From €70/video, no subscription.

30% off your first UGC video and your top-up Free sign-up · No subscription · From €70/video Get my 30% off