Cookie settings

Choose which cookies you accept. You can change it at any time from «Cookie settings» at the bottom of every page. Cookie policy

Cookie categories

They keep your cookie choice and what you close on the site, such as the discount bar. Always on.

Google Analytics 4 measures page views and form submissions to improve the site (_ga and _ga_* cookies, 13 months).

We remember which campaign or ad brought you here (UTM parameters and click ids) to attribute your sign-up, and Google may use it to measure its ads.

UGC video platform

Create UGC videos for your fashion brand

Clothing, accessories or apparel: real creators showcase your products, share their looks and tell their story in videos ready for social media and ads.

  • From €70/video
  • Paid usage rights included

Video approved

looks that inspire

Fashion brands and other sectors

We work with brands that understand the value of UGC videos

  • Continental
  • Orange
  • Iberdrola
  • Evax
  • El Rey León, el musical
  • Flexicar
  • G-SHOCK
  • VTech
  • Maxibon
  • Impress
  • Petroprix
  • OCU
  • TotalEnergies
  • Nivea
  • MasterD

ORGANIC CONTENT and ADS

The power of video content for clothing brands

Clothing brands don't sell clothes; they sell community, feelings, sensations and emotions. And that isn't conveyed through a garment—it’s conveyed by telling a story and making a connection. You need to create video content to start genuinely selling.

  • Clothing
  • Accessories
  • Apparel
  • Footwear
  • Children's fashion
  • Sportswear
  • Real-life use examples
  • Increase your conversion rate
  • Inspire your community
  • Reduce costs

you choose who records it

Videos that connect, that convert

UGC videos for your fashion brand — custom videos

Order custom UGC videos for your fashion, accessories or apparel brand, for your organic channels and UGC ads.

  • From €70/video
  • Free videos with plans
  • +400 creators
  • Usage rights
  • 125% Increase in ROI from Meta and Google campaigns

  • 320% Improvement in social media engagement

UGC video ideas for your fashion brand

  • I love this look

    Vídeo de looksTikTok

  • this is how it looks on

    Vídeo ReviewInstagram

Sign up and buy your videos for your website, social media or campaigns

Buy videos for your business. Choose the UGC content creator, specify the details and receive an edited, ready-to-use video. 100% personalised videos for unboxing, GRWM, testimonials, looks, or inspiration from the creator's ideas.

  1. Choose the creator

    Filter by age, country, interests or style and choose who records your video.

  2. Specify the details

    Tell them in the brief what you want to show, the tone and where you’ll use it.

  3. Receive it ready to use

    The video arrives edited in your dashboard for approval or revision requests.

  • With plans

    Get free videos

    If you top up a pack, you’ll receive extra credit for free video purchases.

  • No followers required

    No agencies, no influencers—UGC creators

    Start working with UGC creators to make videos that connect and inspire.

Create videos for your clothing brand — Frequently asked questions

Create videos for fashion brands

If you own a business or are responsible for its social media strategy or content, paid campaigns or marketing, you have probably reached the point where you need to generate content. Video content is what works, what connects and what sells. For a clothing, apparel or accessories brand, it is essential to create content that communicates, generates buzz, builds community and fosters a sense of belonging to that brand. That feeling of “social envy”. And no, simply uploading high-quality photos isn't enough—that… is sooooo booooring! Nor is it enough if you own the company and are the only person posting videos featuring the brand. No, that doesn't work.

What type of videos can I make for my fashion brand?
You can create custom videos for fashion and accessories brands with the HICARI platform, where you can access hundreds of creators and view their portfolios. The most popular options include:
  • UGC Ads
  • Social media content
  • SEO content for clothing brands
  • Garment reviews
  • Unboxing / shopping experiences
How do I find UGC creators for fashion?

On HICARI, you can view the entire list of creators simply by signing up on the platform. You’ll be able to:

  • Filter by country and city
  • Filter by specialisation category, including fashion
  • Filter by age and gender
  • Review their portfolio
  • Review their ratings

With this information, you can choose one or more ideal fashion content creators for your brand. 

What types of clothing work well with UGC?

All of them, without exception. We could create an endless list of garments for UGC videos, such as: T-shirts, shirts, sweatshirts, caps, trousers, shoes, swimwear, lingerie, pyjamas, trainers, baby clothes, men's clothing, maternity wear… Any content will connect brilliantly when a person, a UGC creator, brings that experience to life in a video.

How much does it cost to make videos for my clothing or accessories brand?

From €70, you can buy a custom video from a Standard creator. But that's not all: if you buy packs, you get extra credit and completely free videos. You also get content usage rights, HICARI mediation if any issues arise, 24-hour support in Spain, and access to a 100% secure platform.

Order your first UGC fashion video

Sign up for free, choose the creator, and receive your first video ready to use. From €70/video, no subscription.

30% off your first UGC video and your top-up Free sign-up · No subscription · From €70/video Get my 30% off