Create UGC videos for your insurance company

User-generated content (UGC) adds credibility, increases trust in your brand and helps humanise difficult or abstract messages that many users find very hard to understand. In the insurance sector, where transparency, empathy and clarity matter, real testimonials and relatable cases increase the perception of security and customer loyalty. In addition, requesting UGC videos for insurers allows you to use them across your website (to explain that product), social media or paid campaigns.

You can create videos for insurance companies with HICARI's platform, where you can access hundreds of creators and view their portfolios. The most popular options include:

• UGC Ads
• Policy explanations (tutorial videos): what is covered, what is not covered, benefits and the sign-up process.
• Social media content: short, dynamic clips to capture attention in seconds.
• SEO content to rank your product landing pages
• SEO content to rank your company's videos on social media
• Comparison videos: explain the difference between different insurance products or rates
• Onboarding videos: help users understand your digital insurance product and its benefits

At HICARI, you can access the full list of creators simply by signing up on the platform. You can:

• Filter by country and city
• Filter by specialisation category, including fashion
• Filter by age and gender
• Review their portfolio
• Review their ratings

The price varies depending on factors such as length or type of creator, as well as the plan purchased (the higher the plan, the lower the cost per video). Videos are available from €70, but you can get cheaper videos when you purchase higher-tier plans or subscriptions.

HICARI offers greater speed, muuuuch more accessible costs, transparency, scalability and authenticity by working directly with UGC creators at set prices, with no surprises regarding usage rights.

If you work with a marketing agency or content creation agency, you will initially face a much higher markup, followed by significantly longer timelines and more bureaucracy (with HICARI, you contact and hire the creator directly), as well as far less variety in profiles, among other drawbacks.